Brief
Pulver Chemicals is Turkey’s largest and Europe’s second-largest manufacturer of powder coatings. Their products are used in architecture, automotive, white appliances, and broader industries. Pulver products are used in more than 30 countries.
We were asked to prepare design material for promotional activities of the company with their existing brand identity. Additionally, the identity needed to be sustainable on a global scale.
Solution
During the process, we prepared many printed and digital design assets for Pulver. The varied digital materials produced include colour charts, documents, press releases, mailing bulletins, dealer certificates, and presentations. As the variety of materials increased, we also set up design rules. In addition to the logo guide, we compiled all assets in a brand identity guide to create sustainability.